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Being Effective in Your Persuasive Writing (persuasive writing) The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why. To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing. Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing. Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them. Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe. You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be “only the cool kids will be wearing product XYZ” or “we know as a respectable home owner you will want to…..” By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them. Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don’t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.

Five Biggest Job Hunting Mistakes and How to Avoid Them Looking for a job can be a challenging experience. Between the resume writing and the interviews you can find yourself exhausted and ready to throw in the towel prematurely. Stay the course until you find the job you want. While you are on your job-hunting journey, here are five big mistakes to avoid when job hunting. Steering clear of these mistakes could make finding a job much easier. One of the biggest mistakes that people make when they are job hunting is not looking in enough places for jobs. There is a certain level of diligence you need to maintain when you are searching for a job. Look in newspapers, online and ask around. Of course, there are boundaries you should follow when looking for a job. First of all only apply and interview for jobs that you think you would take if you were offered the position. Do not apply for jobs that you are not qualified at all for or jobs that you do not have a clear understanding of. When applying for jobs, it is important to have a resume that is update and professional looking. If you are not a good resume writer, look at examples online or find a professional to do your resume for you. Employers will take one look at a messy or unprofessional resume and rule you out without ever meeting you. It is also important to be sure that you resume can be found online. There are plenty of job sites that allow users to post resumes. Some sites even allow multiple resumes to be posted. This is a great place for employers to locate your resume and contact you without you actually applying for the job. Lying on your resume can eliminate you from being a job candidate immediately. If you stretch the truth about your experience or the type of jobs you have had in the past, employers will think that you are a liar. If employers think you are a lair they will not feel confident about hiring you because you have already compromised your integrity. Tell the truth about your work and educational history. No matter what people may tell you, an honest inexperienced candidate is better than a lying experienced candidate. Have faith that you will be able to prove your worthiness for the position you are applying for without making up half-truths. Be sure that your contact information is correct and that you respond when you are contacted. No matter how busy you are, you need to check your e-mail and phone messages on a regular basis. If you do not respond to a call about a job this is a sign that you do not need employment that badly. Employers will move on to the next candidate if you are slow getting back to them. Candidates that are not prepared for their interviews are typically eliminated from the search before the interview is over. If you are late for an interview you have a big huge mark against you as soon as you walk in the door. Not being dressed in professional attire also will leave the interview with a very bad impression of you before you even speak. If you show up without a pen or copies of your resume you look like you are unfamiliar with the interview process. This, in turn, makes it quite possible that you are unfamiliar with other work place procedures. A good job hunt can land you the job of your dreams. When you are settled into your new job you will be thankful that you took the time to search for a job the right way.

Is That Free Offer Legit? Tips that Can Help Everyone loves the chance to cash in some great free stuff, but navigating the world of freebie offers, especially online, can be like navigating a minefield. Unfortunately, a lot of people out there use the love others have of taking advantage of free deals to scam them out of money or personal details that can be used in identity theft scams. All of this gloom and doom doesn’t mean that you have to give up on free things altogether, however. The good news is that there are some simple, common sense steps you can take protect yourself from online freebie scammers. These tips will help give you the confidence that you can enjoy taking advantage of free offers without the fear of ending up facing some negative consequences. First and foremost, when you are checking out a free offer on the Internet, take a closer look at the website, beyond just reading the words and figuring out what you have to do get the free goods. Does the website look like it was made by a professional, with some consideration, or does it look like a five minute amateur job? Are typos and clip art the order of the day, or does it look like a website any business would be proud to call its own? What about the web address – is a domain name that matches the business the website claims to represent, or is a “free” domain address that includes the name of the domain company in the address? All of these factors can be red flags that determine the difference between a scam and a legitimate free offer. If the website looks half hearted or doesn’t seem to exactly “match” the company it purports to represent, then don’t even think about trying to get anything from it. When you’re reasonably sure that the website is actually the front of a legitimate business, it’s time to turn your attention to the privacy policy of the website. The best privacy policies guarantee you that the email address you use to sign up for this offer will not be shared with any other companies – but when it comes to free stuff, those kinds of privacy policies are few and far between. Many companies cover the costs of the free things you get by selling your email address to other companies that may have offers you they think you might be interested in. If you can’t find a privacy policy that lets you opt out of getting unwanted solicitations, at least make sure the site is secure and that any personal information can’t be obtained by hackers. Other things to look out for when you’re looking for freebies is products that are free but that require you to pay a shipping charge that seems beyond the pale for what it should cost to ship and freebie offers that seem to ask for way more information than needed for what the product actually is. Twenty pages of personal information for a travel size bottle of shampoo? That doesn’t make sense, and it should set off warning bells in your head. All of these red flags aside, giving out some amount of personal information comes part and parcel with freebie offers. There are a few things you can do to make life easier on yourself. Set up an email account that you will use specifically for freebie offers so all of the inevitable spam doesn’t clog up your main account. Use a phony phone number (preferably one that can’t be anyone else’s, like one that starts with 555). Last but not least, if you’re unsure about an offer, keep on moving. Better safe than sorry.