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Web Hosting - Email Issues
When you build a web site, you often provide a means for users to communicate with you. One of the most common 'add-ons' to a web site is the addition of some kind of email access. Email is used to sign users up for newsletters, provide communication for administrative issues and a hundred other uses. But, as everyone sadly knows, email problems can occur.
Virus infection is among the most common, though the situation is actually better today than in the past. Huge efforts, and some progress, has been made over the past 10 years to reduce the number and severity of virus attacks. Hackers haven't surrendered, far from it. But they're on the defensive like never before.
Many of those viruses were (and are) spread through email, usually in the form of email attachments. That's the source of the now-common advice never to open an attachment from someone you don't know. Professionals will often extend that advice to suggest you never open an attachment that's unexpected, even if it's from someone you know. Well-meaning, but computer-challenged friends often accidentally forward virus infected emails.
Spam has taken over the top spot for email annoyances. It's estimated by various different professional sources that 92-97% of all email sent today is spam. While the definition varies, spam is generally regarded as any unwanted commercial email sent by someone whom the recipient doesn't know or have a business relationship with.
Spam clutters email inboxes, requires people to sift through to find valid messages, and often contains offensive messages in some form. But, it's a fact of life and isn't going away anytime soon. Even though laws are in place, thousands of spammers continue to risk fines or jail for the chance of making money from that small percentage who will open the unwanted email.
Other forms of email problems are even more severe for many web site owners. When the mechanisms fail that they rely on to send and receive messages to and from their users, that's a problem. Dealing with those problems can range from sending an email or instant message to an administrator, to tracking down the right person to get your site removed from a blacklist.
Email is the communications vehicle of choice for millions everyday. When the system burps, someone has to take time to do something about it. Often, that means relying on a person who is already overburdened with too many issues to resolve.
So, besides pointing out some sad facts or complaining, what's the point? All of the above shows just one more area you should look at when selecting a web host or deciding whether to move to another. Just as with server or network administration, companies vary in their ability to deal with email-related issues. Some are responsive and super-competent. Others, are simply indifferent or worse. And many are in between.
Email administration, like server maintenance or network management, is a professional specialty. Skill in one does not necessarily mean quality work in another. Finding a web hosting company and/or system that has few email problems, and solves them quickly when they occur, is an important task. Spend some time researching who provides superior support in email. You'll be happy you did.
Web Hosting - Is a Dedicated Server Worth What You Pay? In reviewing web hosting plans, many web site owners are faced at some point with the decision of whether or not to pay for a dedicated server. A dedicated server is one which holds your site(s) exclusively. It's not shared with other sites. You then have the option to put one site or many on that piece of hardware. But the decision is never easy. There are multiple considerations to take into account, far beyond just the higher dollar outlay that inevitably accompanies a dedicated server option. Performance is (or should be) a prime consideration for the majority of site owners. Studies show that when a page doesn't load within about 10 seconds or less, almost everyone will give up and go elsewhere. The delay may be caused at any of a hundred different points in the chain between the server and the user. But often, it's the server itself. In any case, it's important to eliminate the server as a possible bottleneck, since it's one of the few points over which the site owner can exercise some control. That need for control extends further than just performance, however. Other aspects of the user experience can benefit or suffer from server behavior. Security is a prime example. With the continuing prevalence of spam and viruses, a server can easily get infected. Having only your site(s) on a single server makes that issue much easier to deal with. With fewer sites on a server, there is less likelihood of getting infected in the first place. Also, since you will place a higher value on security than many others, it's easier to keep a dedicated server clean and your site well protected. You can use best practices in security to fortify your site. Having other sites on the server that you don't control raises the odds that your efforts are for nothing. One way your efforts can get watered down is through IP address sharing. Less sophisticated hosting services will often assign a single IP address to a single server and multipe sites. That means your site is sharing the same IP address with other domains. That leaves you vulnerable in several ways. Virus or spam attacks may target a particular IP address. If you have the same one as another site, one that is more likely to attract hostile intentions, you suffer for and with someone else. In other cases an IP address range is assigned to the server, with each site receiving its own address from within that range. Though better than the one IP:server scenario, this still presents a vulnerability. Many attacks try a range of IP addresses, not just a single one. But even legitimate sources can give you trouble when you share an IP address or a range. If another site engages in behavior that gets it banned, you can suffer the same fate if they ban the address or range. If the miscreant that shares your server/IP address or range is himself a spammer for example, and gets blacklisted, you can inadvertently be banned along with him. Using a dedicated server can overcome that problem. There's a certain comfort level in knowing what is installed on the server you use, and knowing that you alone put it there. But a dedicated server option may require increased administration on your part. If you're not prepared to deal with that, you may have to pay still more to have your dedicated server managed by someone else. All these factors have to be weighed carefully when considering a dedicated server plan. The Makings of a Magazine: Do They Include You? (writing magazine articles) Magazines are everywhere. They are published on nearly every subject you can imagine, in duplicate and triplicate and more. All that a start-up magazine needs is a niche and an audience. While there may be hundreds of cooking magazines out there, a new one could come up if it should cover cooking for your pets. In fact, there may already be such a magazine in existence. The niche is cooking for pets. The audience is those people who want the healthiest foods for their pets and are willing to put the time and effort into making it for them. If you are interested in writing magazine articles, you’ll be sure to find one that is perfectly suited to your interests and abilities as a writer. Because there are so many magazines, it won’t be difficult to find one that you will enjoy becoming a part of. What You Should Know Magazines survive on advertising. The advertisers pay because the content is good enough that readers will invest in the glossy covers again and again. The best way to find a healthy magazine is to look through the racks for thick publications. They will only be full of content if they are full of advertisements. The big magazines can afford to pay their writers more, but they can also afford to pay only the best writers. Even though there is quite a lot of space to fill with content, you may have a hard time getting published in major magazines at first. Smaller magazines do not have quite the readership and so they also do not have quite the advertisement content. The space will be limited and the pay will be lower, but these magazines will be more open to new writing talent nonetheless. The More You Know, the Better When it comes to a writing career, the more you know the better off you will be. It is not hard to figure out that you will have the best chances for publication if you can write on a variety of topics. You should not limit yourself to a small area of expertise. Work to become an expert in every topic you come across. There is no possible way of course to be an expert in every area of human knowledge, but it will help you in writing magazine articles to learn every new piece of information that you can. For example, if you were to send a query to a health and fitness magazine about writing a short piece about general mountain biking tips they may accept it. They may also then request additional information about the pros and cons of using a road bike on mountain trails. If you only know about mountain bikes, you’ll be stuck. If you have worked on broadening your horizons though, you’ll be able to produce the work that the magazine editor requires. Getting On Staff Querying magazines is a way to get published, but if you need a more stable job, you may be interested in getting on staff with a magazine. Writing magazine articles is a talent. If you can consistently bring an editor what he is looking for, you might have a chance. To improve your chances, in addition to writing effectively, it will help to have some significant education behind you. If you are serious about making it to the masthead of your favorite magazine, it’s time to go to school. A degree will help your credibility as a writer and will help you open doors into the magazine publication world. Writing magazine articles takes a special kind of writer. You have to have a feel for what people are interested in reading about. The magazine content will help you understand how to write for a particular magazine and audience. You can also improve your chances of writing accepted articles by improving your knowledge base. Don’t be picky about what you’re willing to learn and you could go very far in the writing business. |